Novamont tackles microbeads in cosmetics to fight marine pollution Factory Suppliers Manufacturers Quotes

Novamont tackles microbeads in cosmetics to fight marine pollution

Novamont tackles microbeads in cosmetics to fight marine pollution

Novamont tackles microbeads in cosmetics to fight marine pollution

Novamont has developed a line of bio-based and readily biodegradable ingredients for cosmetic applications to fight marine plastic pollution.

Image: Novamont CELUS-BI FEEL

Non-biodegradable microplastics in cosmetic products are a major cause for concern. Every day, tonnes of plastic ‘dust’ resulting from the use of personal care products (i.e. microplastics with an exfoliating function for shower gels and various “rinse-off” cleansing products) are poured into the world’s seas, together with microplastics having specific technical properties used in face and body creams, sunscreens and make-up (non-rinsing, or “leave-on” products).

Novamont says CELUS-BI FEEL is an original and sustainable response to the need to eliminate microplastics from “leave-on” cosmetics.

This product, developed in collaboration with ROELMI HPC, an Italian sustainable cosmetics firm, biodegrades rapidly and totally in the environment in accordance with the guidelines of the Organisation for Economic Co-operation and Development (OECD).

It is fully biodegraded in days in a purifying plant, ensuring that no residues end up in rivers and seas and with the enormous advantage that the resulting sludge has no microplastics.

The EU is looking into measures to limit the use of microplastics in cosmetics, already in force in some European countries, while various solutions are already available for rinse-off products. However, technically sound and truly sustainable alternatives are urgently needed for the more complex leave-on products.

Catia Bastioli, Novamont chief executive, said: “The solution to the problem of microbeads in cosmetics that CELUS-BI FEEL and CELUS-BI SPHERA represent is a concrete demonstration that the integrated supply chain created by Novamont over the years, and which is still evolving, is a rich source of opportunities in many sectors, both upstream and downstream.

“Collaboration with partners like Roelmi, that are open to innovation, competent and sensitive to issues such as sustainability, is essential. Starting from products developed jointly, it will be possible to create new alliances with companies that share our commitment to the environment and local areas in order to speed up sustainable transformation of the sector.”

Giacomo Santus, chief executive of Roelmi HPC, added: “Roelmi believes in an ethical and chain-based approach to innovation in the cosmetics field and has found in Novamont, one of the pioneers of the circular bioeconomy, a wealth of opportunities to develop a range of truly sustainable and accessible products.”


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